IOC WINS CUSTOMER & BRAND LOYALTY AWARD!

IndianOil has won the 3rd Loyalty Award under the Category CUSTOMER & BRAND LOYALTY AWARD in the Oil & Gas Sector!  This Award is being won by IndianOil for the third year in a row and has been made possible entirely due to the unstinting support and patronage of our Customers and Dealers.  Thank you very much!

IndianOil runs two of the country's best loyalty programs.  While XTRAREWARDS is targeted for non-fleet customers, Xtra Power services the fleet segment.  XTRAREWARDS is India's first and only on-line loyalty program that also rewards customers with privileged offers from Partners on every fuel purchase at any of the 1000 plus XTRAREWARDS fuel stations.  The Program is current available in 60 districts including major cities like Delhi, Mumbai, Chennai, Bangalore, Hyderabad, Pune, Ahmedabad, Coimbatore, Bhubaneswar and Mangalore.  With a customer base of over 9 lakhs, the Program has struck a major chord with customers.  The Program is being rolled out in Chandigarh shortly.

Xtra Power is India's largest fleet card program with a card base of 1.2 million and a monthly fuel spend of Rs.1400 Crores.  The Program is available across the country at 5800 fuel stations of IOC.

Cheers Customers and Dealers!  We sure owe you a treat!!

 

Attachment shows Mr. HS Bedi, Executive Director (Retail Sales) and Mr. N Srikumar, Executive Director (Branding, CC, Planning & Economic Studies) receiving the award from Ms. Kelly Hlavanka, Managing Partner, Colloquy and Mr. Karlschuster, President, Asia Pacific, Carlson Marketing.

 

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